How to Effectively Use AI in Marketing

WATCH ON DEMAND

Ready to slice through the AI buzz and get down to brass tacks?  Watch marketing experts Andy Crestodina and Priscilla McKinney for this no-fluff session that answers the question on every marketer's mind: "How the heck should I be using AI?"

No fluff - just real talk about where AI falls flat and where your human brilliance needs to shine. We'll dig into AI's blind spots, quality control necessities, and how to keep your authentic voice while still leveraging these new tools.

You'll Walk Away With:

• A clear framework for human-AI collaboration
• Time-saving delegation points for immediate implementation
• Quality control systems that maintain your authentic voice

Priscilla McKinney, CEO and Momma Bird at
Little Bird Marketing 

Andy Crestodina, CMO and Co-Founder of Orbit Media